Buttons Don’t Fall Out Of The Sky


On March 27th 2015 an asteroid didn’t wipe out the earth.

When the sudden news broke (and by news we mean sensational false headlines without any scientific ground), there was a big fuss on the internet, including many animal liberation activists who shared their hopes for it to happen.
Clearly, after a brief check, the headline was found to be completely misleading, but even only for a minute, these activists were faced with the notion that there would be a hit and the human occupation of this planet would come to an end, and instantly, came along the wishful posts. For several days, even though everyone knew nothing was about to happen, still the buzz wouldn’t wear off. The annihilation aspiration is just that strong.

Then, they got back to their conventional activism. Shouting that they want animal rights now in another demo, leafleting in the usual street corner, flipping burgers for tomorrow’s Meatout, leafleting in the usual street corner, making another persuasive argument with another unpersuaded person, and other humanity alteration project activities.

How after all the wishing, pleas and prayers that the asteroid would wipe out the earth, could activists have gone back to their tiny spot of potential influence over a tiny spot of the global suffering? How can they approach another human, who just might consider stopping his own personal part of the greatest torture enterprise ever in history, after what they really wish for, that the suffering would stop for good, didn’t come true?

This hope is probably scientifically in vain too, as the chances for an asteroid or a comet with the relevant characteristics (size, composition and speed) are depressingly extremely tiny.
But it is also ideologically extremely depressing. Currently the most caring humans in the world, those that devote their lives fighting for the most helpless beings in the most oppressive systems, are passively waiting for something extraordinary to happen, an uncontrollable factor that would save the billions of victims per year. That is a sort of an ideological red alert.

Most activists are hoping for a planetary scale miracle while working on tiny changes in tiny scopes of action (obviously tiny compared with the global oppressive mechanism we all face).
The fact that the problem is so immensely huge that it’s almost impossible to really comprehend, leads too many activists to passively think big but actively work small. We want to change that so activists would think huge and act huge. Think global and act global.

Obviously animal activists wishing for the planet to be wiped out, is not new. Many activists say they would press the button when asked the hypothetical question, but very few are willing to dedicate their lives to create such a button.

Our goal in establishing the E.A.S movement is to turn this hypothetical abstract wish into an actual ideology and goal. Our vision is to form a conceptual, philosophical and substantial practical activistic agenda who doesn’t passively long for a “doomsday” event, but looks for ways to actively bring it.

In this blog we’ll try to further deepen our aim of turning this widespread wish within the AR movement into an argument, in the hope it too would become widespread. It intends to upgrade this amorphous popular hope into a popular and a solid ideology among many animal activists, switching from prayers for external factors to rescue everyone, to relying on ourselves and other animal activists to do it.

This is another platform to convince activists that your responsibility is not what you eat or what the tiny fraction of humans you might potentially affect eat, but what each and every one, in each and every place on this planet is doing in every single moment, since the suffering is everywhere all of the time. We will try to convince you to put the advocacy leaflets down and pick up a leaflet of a relevant science faculty. Buttons don’t fall out of the sky, we need to create them.

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