It’s been a week since Miley Cyrus announced that she is no longer vegan because she felt her health was being compromised, and many vegans are still sharing their disappointment and surprise on social networks.
But there should be nothing surprising about a celebrity ditching the animals or any other moral cause.

As genuine spotlight-seekers, many celebrities use the ‘social justice’ trend and choose an issue for self-promotion and for a tinge of image make-up. Good publicity is good for business. But many animal activists forget that every trend has an expiration date.

Celebrities are celebrities, not animal rights activists. Even the ones who are currently on the right track, might change their minds at any given moment. We can’t count on celebrities to promote anything other than themselves. If they cared that much about animal rights they would have become full time activists, and would invest as much as we do in the issue. Obviously, some genuinely and wholeheartedly do, but the whole idea of making people who all they have to give is their fame – the veganism’s frontpeople, says something about the belief of many animal activists in themselves and in their message. None of the self-promoting, attention addicts celebrities, have something smarter to say about the subject than any unfamiliar activist. Usually it is the other way around. So the only reason for the mass celebrity use is the acknowledgment that no one would listen to a “nobody” animal rights activist. Continue reading →