Who are you?

Well, we wish it wouldn’t matter to you who we are and that you would deal with the message and not with the messengers, anyway we are former animal rights activists who dedicated every minute of our lives to the animal rights movement until we realized that we were giving all we’ve got in the wrong place.

Like you, we guess, we also blamed ourselves for the failure of the struggle for animal liberation. And it was our fault, but not because we haven’t tried hard enough, but because we were aiming at the wrong direction.
We had focused our efforts on the ridiculous attempt to change all the humans in the world as if it is possible and as if it can achieve our sufferingless world desire.

We understand that it may sound like we are just tired and frustrated from the struggle but… no way! We have been working harder for the last few years than in any other year in the struggle for animal liberation. Now we have even more energy and motivation because now we are working on a way to stop all the suffering in the world.

You are all devoting your lives to the animal liberation struggle. We tried it for a few years too, but the thought that it is not the solution, that it is not enough, was always there.
We did demonstrations, rallies, parades, vegan food stands, information stands, lectures, seminars, direct actions, graffiti, posters, flyers, liberations from factory farms and from laboratories, lobbyism and laws promotion, articles, investigations, movies, blockings, street theatres and every other way we thought could help convince humans to stop taking part and finance animal exploitation.
Of course we didn’t invent anything. Activists have been using all these methods and a lot more, for decades.
However we understood that the question should not be what is the best way to convince humans but why is it so that our first inclination is to convince humans not to exploit, why are we asking the tortures to stop torturing, when we know it is not supposed to be the tortures’ choice whether to torture or not?
The arguments between the welfare advocates, the rights advocates and the abolitionists are not relevant. All of them are not efficient and not moral, because they rely on human compassion and morality. Asking them to stop abusing is actually accepting their superiority and expecting them to voluntarily give up on their control over the nonhuman animals. History and every day reality prove it to be completely irrelevant. Humans will never voluntarily give up their predominance.
Power is too addictive. The domination is too comfortable.

We understood that if you act in conventional ways, you are actually saying to the dairy cows and the laying hens to wait for the revolution that will never come.
Tell the 50 billion crippled broiler chickens "you have to be patient… it is a process you see…"
How convenient when you don’t have to face them.

So it doesn’t matter who we are, it is not about us, it is about you. And the time has come for you to face them too.